File Structure
The following table provides the data structure for US GeoDemographics data:
| Field Name | Field Type | Description |
|---|---|---|
| PBKEY | Char (15) | Unique address identifier that is returned when an address is matched using US Address Fabric data |
| MVID | Char (10) | This field contains a unique list of Block Codes |
| Cameo_USA | Char (3) | Cameo USA Categories |
| Cameo_USAG | Char (2) | Cameo USA Groups |
| Cameo_INTL | Char (2) | Cameo International |
| PTile_STATE_PresChildren | Num (3) | Presence of children percentile at State level |
| PTile_NAT_PresChildren | Num (3) | Presence of children percentile at National level |
| PTile_STATE_FinStress | Num (3) | Financial Stress Percentile at State level |
| PTile_NAT_FinStress | Num (3) | Financial Stress Percentile at National level |
| IncomeFocus_Decile | Num (3) | Indicates income focus decile |
Note: Click the respective links in the table to gain more knowledge on the
fields.