What Is Location Intelligence?
Location intelligence is:
- An awareness of relationships between location information and business analysis and operations
- The ability to use the understanding of geographic relationships to predict how it impacts a business or organization
- The capability to react to how location influences an organization by changing business processes in order to minimize risk and maximize opportunities
Location Intelligence enables a business to measure, compare and analyze its data from business operations, in conjunction with external data such as transportation networks, regulatory jurisdictions, market characteristics or its own customers.