Outbound messaging features

  • Receives content that has been formatted by Designer or other systems
  • Packages it into the required message format for the chosen delivery channel
    • Text e-mail messages
    • HTML e-mail messages with embedded or referenced images
    • Multipart/alternative e-mail messages (text & HTML)
    • E-mails with single or multiple attachments. Different file formats supported including PDF, text, CSV, XML and ZIP. Attachments may be static or personalized on a per message basis
    • Plain text SMS messages
  • Optionally, digitally signs the e-mail body
  • Sends message through selected gateway for the chosen delivery channel
  • Optionally indexes and archives messages sent
  • Creates database records of sent messages
  • Updates the sent message records with Delivery Status Notifications to report on:
    • Messages sent
    • Messages bounced (including reason for bounce)
    • Messages replied-to
    • Messages opened (wherever possible)
  • Provides API access to the sent message records to facilitate URL links to personalized web landing pages in the e-mails sent.
  • Real-time and batch processing.