Terms

A set of calling conventions defining how a service is invoked through a software package.

CSV (Comma Separated Values/Variables)

A computer file format in which individual data values are separated from each other by commas. Used in Microsoft Excel and database software.

DFS (Data Flow Server)

A software solution from Precisely to extract, transform and/or load data.

DIJ (Document Interchange Journal)

The standard way in which metadata on Generate produced content is exchanged between the different components of the EngageOne Communication Management suite. It is an XML based file that EngageOne Compose/(Designer/Generate) version 4.1 and beyond is able to generate in parallel with the formatted output that it generates.

DNS (Domain Name System)

A system that translates a name to an IP address so that a website or other service can be accessed using an easily remembered name, for example, www.google.com, rather than an IP address.

EngageOne Compose

A technology used by companies to improve their communication intelligence; to create experiences that are more relevant, more satisfying, more effective and more efficient.

ESME (External Short Message Entity)

An SMS application system used for transfer of short message data to a SMS gateway (SMSC). EngageOne Deliver acts as an ESME.

ETL (Extract, Transform, Load)

This is the process of extracting data from operational data sources or external data sources and transforming the data, which includes cleansing, aggregation, summarization, and integration.

GA (Google Analytics)

In the context of EngageOne Deliver, this term refers to the integration with Google Analytics for Email Opens and URL click tracking.

Gateway

A gateway is a node that serves as an entrance to another network, and vice versa. Gateways are most commonly used to transfer data between private networks and the Internet.

A text file containing small markup tags that tell the Web browser how to display a web page.

HTTP (Hypertext Transfer Protocol)

The set of rules for transferring files on the World Wide Web.

iFrame (Inline Frame)

iFrame is an HTML element that makes it possible to embed another HTML document inside the main document.

IVR (Interactive Voice Response system)

Often used in call centers to automatically route calls based on user selections.

JavaScript

The most popular scripting language on the internet to add interactivity to web pages. It is commonly used to validate forms, detect browsers, and create cookies.

JMX (Java Management Extensions)

Java Management Extensions is a Java technology that supplies tools for managing and monitoring applications, system objects, devices and service-oriented networks.

LDAP (Lightweight Directory Access Protocol)

LDAP is an application protocol for querying and modifying directory services running over TCP/IP.

MHT (Multipurpose Internet Mail Extension HTML)

This is a proposed standard (in 1999 and not yet approved) for including resources that in usual HTTP pages are linked externally, such as images and sound files, in the same file as the HTML code, based on RFC 2557.

MIME (Multipurpose Internet Mail Extensions)

A format designed originally to include images, sounds, animations and other types of documents within Internet mail messages.

MSISDN (Mobile Station International Subscriber Directory Number)

A mobile phone number formatted as defined by the ITU-T (International Telecommunication Union). MSISDN is at most 15 digits long and consists of:

• CC - Country Code (1-3 digits e.g. 44 for the UK)
• NDC - National Destination Code (e.g. 3 digits in Czech Republic)
• SN - Subscriber Number (e.g. 6 remaining digits (123456))

PDF (Portable Document Format)

A document-encoding process developed by Adobe that maintains page layout, fonts, and graphics and can include many other features such as hyperlinks.

PDF/A

A standard format for long-term archiving in accordance with ISO 19005: PDF/A. For more details, see www.pdfa.org.

RTF (Rich Text Format)

An export file format supported by many word processors and desktop publishing programs.

SMS (Short Message Service)

Also known as text messaging, this is a means of sending short messages to and from mobile phones.

SMSC (Short Message Service Center)

A gateway for sending SMS messages.

SMSi (SMS Inbound gateway)

By default this is the HTTP Callback API provided by Clickatell’s SMSC (www.clickatell.com). It should be noted that EngageOne Deliver also supports processing inbound SMS messages directly from the SMSC using the SMPP protocol or using the Java API that is described in the EngageOne Deliver Reference Guide.

SMPP (Short Message Peer to Peer)

SMSo (SMS Outbound gateway)

By default this is an SMTP connection to the SMTP API provided by Clickatell’s SMSC (www.clickatell.com). It should be noted that EngageOne Deliver also supports sending outbound SMS messages directly to an SMSC using the SMPP protocol or using the Java API that is described in the EngageOne Deliver Reference Guide.

SMTP (Simple Mail Transfer Protocol)

The set of processes used for email transmission by most of today's Internet email systems. In practice, this protocol obtains the email message from the originator to the email server supporting the recipient(s). The actual email receipt is usually handled using either POP3 or IMAP.

SSL (Secure Sockets Layer)

A communications protocol predecessor to Transport Layer Security.

SSO (Single sign-on)

A method of access control that enables a user to authenticate once and gain access to the resources of multiple software systems.

The address that defines the path to a file on the Web or any other Internet facility.

A company or organization using EngageOne Deliver. Multiple organizations can be supported inside a single instance of EngageOne Deliver by configuring a different Vendor for each organization.

XML (Extensible Markup Language)

A standard for creating markup languages which describe the structure of data.

ZIP

A compressed form of a file or archive of multiple files. A convenient method of packaging files for Internet delivery to translators.