What Is Location Intelligence?

Location Intelligence enables a business to measure, compare and analyze its data from business operations, in conjunction with external data such as transportation networks, regulatory jurisdictions, market characteristics or its own customers.

Location intelligence is:

  • An awareness of relationships between location information and business analysis and operations
  • The ability to use the understanding of geographic relationships to predict how it impacts a business or organization
  • The capability to react to how location influences an organization by changing business processes in order to minimize risk and maximize opportunities